CAM’s Chris Allen promoted to Group General Manager

Chris Allen has been promoted to the new role of Group General Manager at CAM.  He will be responsible for realising the company’s business strategy to harness the full potential of the development team to deliver a simplified, more intuitive technical architecture for customers.

With the support of his management team, Chris will lead a programme of investment focussing on both customer experience and CAM’s technical roadmap, strengthening its position as the market leader in digital solutions for the tyre industry.

Chris originally joined CAM in October 2015 as an account manager and has swiftly risen through the ranks, becoming head of product & people in 2021.

CAM Director Mark Styles says of the promotion, “This new position formalises a role that Chris has been undertaking for some time and the directors are keen to fully harness and officially recognise his leadership position.  We have an excellent management team to support Chris and are genuinely excited to see CAM’s potential unfold under his leadership.”

Chris Allen adds, “The next 18 months at CAM will be especially exciting as we realign and develop our technical architecture to ensure we continue to anticipate and respond to our customers’ requirements now and in the future.”