CAM connectivity is force for good for Newtown Tyres
Photo of Newtown Tyres

Local independent tyre expert Newtown Tyres Powys is rolling out CAM’s fitter-force in connection with e-jobsheet into its business to deliver an advanced, intuitive, user-friendly experience at point-of-sale which also will manage its mobile fitters effectively out on the road.

fitter-force will enhance Newtown Tyres’ customer service by combining the operational responsiveness of digital tablet technology with dedicated tyre management software, removing back-office costs and inaccuracies because of the focus of the system on inventory and work management, both in the workshop and via mobile vans.

e-jobsheet integration into fitter-force will provide a link between the office and its mobile technicians employing the tablet app. It will deliver job status updates and, crucially, as the stock is allocated to the work/vehicles on a job-by-job basis, Newtown Tyres will benefit from continuous visibility of all the work being conducted and its stock position, anywhere business is being conducted.

Newtown Tyres managing director Paul Hill says,

“We were very impressed with fitter-force when we viewed its online demonstrations. It’s the obvious choice for our business as it combines the attributes of a simple-to-operate user experience at point-of-sale, presenting a strong customer service tool with an intelligent tyre software platform that meets all of our field service and in-depot work requirements.”

Steve Daly, director of CAM, adds, “Small to medium sized fleet tyre service providers like Newtown Tyres are benefiting from an integrated system with strengths in stock management, billing and accounting. Further, integration with the e-jobsheet tablet app means job completion data and documents by fitters will be systematically updated into fitter-force.”

Hazel Shaw
CAM pledges to keep the tyre industry moving 40 years on
CAM Directors: Trevor Allen, Steve Daly, Paul Crockett, Mike Allen and Ryan Naughton.

CAM Directors: Trevor Allen, Steve Daly, Paul Crockett, Mike Allen and Ryan Naughton.

CAM is celebrating its 40th anniversary this month, committing to continue £1.5 million of investment annually to secure software innovation, research and development to keep the tyre industry connected and helping it amplify its growth into the future.

Since its inception in 1981 by founders Trevor Allen and Len Miller, CAM has expanded to be the primary tyre solutions provider for 19 of the UK’s top 25 tyre wholesalers, and 16 of the UK’s top 25 tyre retailers have chosen CAM products to manage their tyre systems.

A total of £4.5 billion of tyre orders have been placed online via CAM’s MIDaS solution since it was introduced in 1995.  Currently, the MIDaS e-commerce platform will handle close to five million transactions this year.

Following its introduction in 2015, CAM’s easy-to-use e-jobsheet app for truck, bus, van, industrial and car tyre servicing is assisting 1,700 tyre fitters, working on 4,000 UK fleet vehicles every weekday, record and relay their jobs instantaneously to the fleet service provider.

In addition, over 50 commercial tyre service providers from the across the UK are connected to fleet contract holders via the TiDaeX™ platform and the e-jobsheet app.

CAM chairman Trevor Allen says,

“We have seen so many changes and fantastic achievements and innovations over the past 40 years and the one thing that remains constant is that this industry is an incredibly dynamic and interesting sector to work in.”

CAM managing director Mike Allen comments,

“We would like to express our gratitude to all our customers, partners, staff and suppliers for their support over the past 40 years. We are totally committed to assisting this great industry in moving forward with its ambitions for many more years to come. We will continue to support it in anticipating and addressing the ongoing challenges and maximising the opportunities the sector presents such as changing legislation, the connected car, EV/hybrid, TPMS, tyre tracking, the technical life cycle of tyres and much much more.”


Jörg Lüdemann, Bridgestone EMEA, comments, “Working with CAM has been a very good experience. I am looking forward to continuing our collaboration in the future!”


Glenn Sherwood, director of TyreWatch.com, says, “CAM has been an integral partner in bringing together and linking the independent tyre dealer network. Products like CAMEO and e-jobsheet and the connectivity that they bring, have been instrumental in the strength of the sector.”


Simon Hiorns, retail director of Micheldever Tyre Services, adds, “Our close partnership with CAM has enabled us to jointly develop the best ERP system in the tyre industry, enabling ProTyre to outperform everyone else in the sector!”


Hazel Shaw
CAM's History: 1981 -2021

Founded in 1981 by our current Chairman, Trevor Allen, we’ve been keeping the tyre industry moving ever since. From humble beginnings and the first CAMEO installation at Grays Tyre Service; throughout our 40 years we’ve been privileged to work with the leading tyre businesses across the UK & Ireland.

Small single depots, through to high street fast-fit brands and huge commercial fleet operators; we’re proud to continue playing our part in ensuring the nation’s tyres stay on the road and rolling.

A 40 Year History We’re Proud Of

CAM’s History 1981 – 200140 Years Keeping the Tyre Industry Moving.1981 - CAM’s inception by founders Len Miller and Trevor Allen.1982 – The first CAMEO is installed at Grays Tyre Service in London.1983 – Oak Tyres choose CAEMO to manager their exte…
Hazel Shaw